Legal notice
Legal Notice
Last updated: May 26, 2026
This page provides legal information about The Rule brand, the company that owns it, and important disclaimers regarding our products. We've made every effort to write this in plain language so you can understand exactly who we are and what our products do — and don't — claim to do.
Company Information
Almora Brands LLC
The Rule is a brand owned and operated by Almora Brands LLC, a limited liability company registered in the United States.
Legal Entity
Almora Brands LLC
Brand Operated
The Rule (shoptherule.com)
Registered Address
[Your registered agent address]
[City, State, ZIP]
United States
Contact Email
Website
FDA Disclaimer
Important Regulatory Disclosure
The Rule Nerve Comfort Foot Balm is a topical cosmetic product intended to cool, soothe, and comfort tired, achy feet. It is not a drug or dietary supplement and has not been evaluated by the U.S. Food and Drug Administration (FDA).
None of the statements made on this website, our packaging, marketing materials, social media, advertising, or any other communication from The Rule or Almora Brands LLC have been evaluated by the FDA.
The Rule is not intended to diagnose, treat, cure, or prevent any disease or medical condition.
The Rule is not a substitute for medical care, prescription medication, or professional health advice. Individual results may vary. For external use only.
Product Use and Safety Advisory
Please Use As Directed
The Rule is a topical balm for external use on the feet only. While our formula uses gentle, plant-based botanical ingredients, please use it responsibly:
- For external use only — do not ingest
- Avoid contact with the eyes, and with broken or irritated skin
- If you have sensitive skin or known allergies, perform a small patch test before regular use
- Consult your healthcare provider before use if you are pregnant, nursing, or have a skin or medical condition
- Keep out of reach of children
Discontinue use and consult a healthcare professional if you experience any adverse skin reaction, including rash, redness, irritation, or discomfort.
No Medical Advice
The information provided on this website, in our marketing materials, or in any communication from Almora Brands LLC is for general informational and educational purposes only. It is not intended as medical advice and should not be used to diagnose or treat any health condition.
Always seek the advice of a qualified healthcare provider with any questions you may have regarding a medical or skin condition or before using a new cosmetic product, including The Rule. Never disregard professional medical advice or delay seeking it because of something you read on our website.
Ingredient Sourcing and Quality
We are committed to sourcing high-quality ingredients from trusted suppliers. Our formulation includes plant-based botanical ingredients such as Boswellia (Shallaki), Arnica, Frankincense, Myrrh, Comfrey, and Vitamin E, with cooling Menthyl Lactate in a plant-based Candelilla wax base. While we work to ensure consistency and quality, we cannot guarantee that our products are free from cross-contamination with allergens, as they may be manufactured in facilities that also process other botanical ingredients.
If you have known skin allergies or sensitivities, please review our full ingredient list and contact us at support@shoptherule.com before purchasing.
Trademark Notice
"The Rule," the The Rule logo, "Cool, Calm, Comforted Feet," and all related names, designs, packaging elements, and brand assets are trademarks or pending trademarks of Almora Brands LLC. All rights reserved.
Unauthorized use of our trademarks, brand assets, or copyrighted materials is strictly prohibited. We actively monitor and enforce our intellectual property rights.
Any third-party trademarks or ingredient names referenced on our website belong to their respective owners and are used only to identify ingredient sources.
Copyright Notice
All content on shoptherule.com — including text, images, photographs, illustrations, graphics, logos, packaging designs, product descriptions, videos, and software — is the property of Almora Brands LLC or its licensors and is protected by United States and international copyright laws.
© 2026 Almora Brands LLC. All rights reserved.
You may not reproduce, distribute, modify, transmit, or use any portion of our content for commercial purposes without prior written permission from Almora Brands LLC.
Affiliate and Endorsement Disclosure
If we partner with influencers, content creators, or affiliates to promote The Rule, those partnerships will be clearly disclosed in compliance with the U.S. Federal Trade Commission (FTC) Endorsement Guidelines. Sponsored content, paid partnerships, and material connections will always be identified with appropriate labels such as #ad, #sponsored, or #paidpartnership.
We do not pay for fake reviews, and we do not present fabricated testimonials as real customer experiences. Any reviews displayed on our website come from real customers, identified clearly when applicable.
Pricing and Currency
All prices on shoptherule.com are displayed in U.S. Dollars (USD). Prices are subject to change without notice. The price applicable to your order is the price displayed at the time of checkout. We reserve the right to correct pricing errors and cancel orders affected by such errors.
Geographic Limitations
Almora Brands LLC operates The Rule under U.S. laws and regulations. Our products are intended for sale and use within the United States only. We do not ship internationally, and our marketing materials are not intended for audiences outside the U.S.
If you are accessing our website from outside the United States, please be aware that local laws regarding cosmetics, ingredient permissions, and product claims may differ from U.S. regulations.
Limitation of Liability
To the maximum extent permitted by applicable law, Almora Brands LLC, its officers, employees, affiliates, and partners disclaim liability for any indirect, incidental, special, consequential, or punitive damages arising from the use of our website or products. Our complete liability provisions are detailed in our Terms of Service.
Dispute Resolution
Any disputes arising from your use of our website or products are subject to the binding arbitration and class action waiver provisions outlined in our Terms of Service. Please review these terms carefully before using our services.
Governing Law
This Legal Notice and all matters relating to your use of our website and products are governed by the laws of the State of Delaware, United States, without regard to its conflict of laws principles.
Reporting Concerns
If you believe any content on our website violates copyright, trademark, or other legal rights — or if you have concerns about product claims, marketing practices, or legal compliance — please contact us promptly so we can investigate and respond appropriately.
For legal notices, intellectual property claims, or regulatory inquiries: Please email support@shoptherule.com with "Legal Notice" in the subject line. We respond to all legal correspondence within 7 business days.
Related Policies
This Legal Notice should be read alongside our other legal documents:
Changes to This Legal Notice
We may update this Legal Notice from time to time to reflect changes in our business, applicable laws, or regulatory requirements. The "Last updated" date at the top of this page reflects the most recent revision. Continued use of our website or purchase of our products after changes are posted constitutes acceptance of the updated Legal Notice.
Contact Us
Questions about this Legal Notice or our legal practices? We're happy to help.
support@shoptherule.com
We respond to all messages within 24 hours, Monday through Friday.